Could you be a BFG?

What's the big social or environmental challenge that really gets you fired up? What difference could you make if your organisation stepped up to make a real positive impact on that issue? This idea of Business For Good (business aiming to do more than just make a profit) is gaining traction here, but just what makes a BFG? What's actually in it for you, your organisation, employees and customers (as well as the planet) to transition to being a BFG? How can we easily recognise the real ones vs the impact washers? Perhaps you understand why you should be a BFG and are looking to make a more positive social and environmental impact through how you do business but don't know where to start? Then you need to get a copy of my e-book "The Why & How Of Business For Good".

There has never been a better time to consider the purpose of your organisation and this beginners guide covers the benefits of choosing the purpose path, as well as providing the know-how for starting that journey.

If you are up for the challenge of going all in as a BFG I'd love to hear from you. Just hit reply to this email or give me a call.

Yours in service of purpose and growing good in Aotearoa,


#Purpose #BCorp #Impact


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